	Unit 1 Research {Book}
1	Research: Definition, Meaning, Importance Types and Qualities of Research	VIEW
2	Research Application in Functional Area of Business	VIEW
3	Emerging Trends in Business Research	VIEW
4	Research and the Scientific Method	VIEW
5	Characteristics of Scientific Method	VIEW
6	Steps in Research Process	VIEW
7	Concept of Scientific Inquiry	VIEW
8	Formulation of the Research problem	VIEW
9	Management Question, Research Question, Investigation Question	VIEW
10	Research Proposal – Element of Research Proposal	VIEW
11	Drafting a Research Proposal	VIEW
12	Evaluating a Research Proposal	VIEW

	Unit 2 Research Design {Book}
1	Research Design, Feature of a Good Research Design	VIEW
2	Use of a Good Research Design – Qualitative and Quantitative Approach	VIEW
3	Comparison Pros and Cons of Qualitative and Quantitative Research	VIEW
4	Exploratory Research – Concept, Types	VIEW
5	Qualitative Techniques: Projective Techniques, Depth Interviews, Experience survey, Focus Groups, Observation	VIEW
6	Descriptive Research Design: Concept, Types and Uses	VIEW
7	Concept of Cross Sectional and Longitudinal Research	VIEW
8	Experimental Design: Concept of Cause	VIEW
9	Causal Relationship	VIEW
10	Concept of Independent and Dependent Variable	VIEW
11	Concomitant Variable, Extraneous Variable, Treatment and Control Groups	VIEW

	Unit 3 Scaling and Measurement Technique {Book}
1	Scaling and Measurement Technique: Needs of Measurement	VIEW
2	Problem in Measurement in Management Research	VIEW
3	Level of Measurement: Nominal, Ordinal, Interval, and Ratio	VIEW
4	Attitude Scaling Techniques: Concept of Scale, Rating Scales Viz. Linkert Scales	VIEW
5	Semantic Differential Scales	VIEW
6	Constant Sum Scale	VIEW
7	Graphic Rating Scale	VIEW
8	Ranking Scale	VIEW

	Unit 4 Sampling {Book}
1	Sampling: Basic Concept, Defining the Universe	VIEW
2	Concept of Statistical Population	VIEW
3	Sample, Characteristics of a Good Sample	VIEW
4	Sampling Frame (Practical Approach for Determining the Sample Frame Expected)	VIEW
5	Sampling Errors, Non-Sampling Errors, Methods to Reduce the Error	VIEW
6	Sample Size Constraints, Non-Response	VIEW
7	Probability Sampling	VIEW
8	Types of Probability Sampling- Simple random sampling, Systematic Sampling, Stratified Random sampling, Area sampling, Cluster Sampling	VIEW
9	Non Probability Sample	VIEW
10	Types of Non-Probability Sampling: Judgmental or Purposive Sampling, Convenience Sampling, Quota Sampling, Snowball Sampling, Consecutive Sampling	VIEW
11	Determining Size of the Sample – Practical Considerations in Sampling and Sample Size	VIEW

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