GGSIPU (BCOM214) Research Methodology

Theintactone 19 Jun 2019 1 Comment

	UNIT 1 Introduction [Book Link]
1	Meaning of Research	VIEW
2	Scope of Business Research	VIEW
3	Purpose of Research: Exploratory, Descriptive, Explanatory	VIEW
4	Unit of Analysis: Individual, Organization, Groups, and Data Series	VIEW
5	Conceptions, Construct, Attribute, Variables, Hypotheses	VIEW

	UNIT 2 Research Process [Book Link]
1	Research Process	VIEW
2	Selection of Basic Research Method- Field study, Laboratory Study, Survey Method, Observational Method	VIEW
3	Existing Data Based Research	VIEW
4	Longitudinal Studies	VIEW
5	Panel Studies	VIEW
6	Questionnaire Design	VIEW

	UNIT 3 Measurement [Book Link]
1	Measurement, Designing and Writing Items	VIEW
2	Uni-dimensional and Multidimensional Scales	VIEW
3	Measurement scales- Nominal, Ordinal, Interval, and Ratio	VIEW
4	Rating and Ranking Scale	VIEW
5	Thurston Scale, Likert Scale and Semantic Differential Scaling	VIEW
6	Sampling Design	VIEW
7	Types of Sampling Design	VIEW
8	Mixed Sampling Design	VIEW
9	Sampling Frame	VIEW
10	Sample Size Determination	VIEW
11	Methods of data collection: Primary and secondary sources	VIEW
12	Parametric vs. Nonparametric test	VIEW
13	ANOVA	VIEW
14	correlation and regression analysis	VIEW
15	Chi – Square Test	VIEW
16	Parametric test for Normality	VIEW

	UNIT 4 Report Preparation [Book Link]
1	Report Preparation	VIEW
2	Computerized Data Analysis	VIEW

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GGSIPU B.COM(H) NOTES, MANAGEMENT NOTES

Advertising and Brand Management, AKTU MBA NOTES, AMAZON, AUSTRALIA MBA NOTES, BBAN201 Principles of Management, BBAN202 Macro- Economic Analysis and Policy, BBAN203 Company Accounts, BBAN204 Computer Applications in Manageemnt, BBAN205 Organizational Behavior, BBAN206 Business Statistics, BBAN401 Financial Management, BBAN402 Human Resource Management, BBAN403 Business Research Methods, BBAN404 Business Laws, BBAN405 Database Management System, BBAN406 Human Rights And Values, BBAN601 Income Tax, BBAN602 System Analysis and Design, BBAN603 Fundations of International Business, BBAN604 Consumer Protection, BBAN605 E-Commerce, BCOM101 Management Process & Organizational Behavior, BCOM102 Business Mathematics, BCOM103 Financial Accounting, BCOM104 Business Laws, BCOM105 Micro Economics, BCOM106 Macro Economics, BCOM107 Business Communication, BCOM108 Cost Accounting, BCOM109 Computer Applications, BCOM110 Business Studies, BCOM201 Marketing Management, BCOM202 Fundamentals of Financial Management, BCOM203 Management Accounting, BCOM204 Auditing, BCOM205 Human Resource Management, BCOM206 Corporate Accounting, BCOM207 Business Ethics & Corporate Social Responsibility, BCOM208 Indian Economy, BCOM209 Business Statistics, BCOM210 Financial Modeling, BCOM214 Research Methodology, BCOM301 Income Tax Law and Practice, BCOM302 Project Management, BCOM303 Entrepreneurship Development, BCOM304 Goods & Services Tax, BCOM305 Information Systems Management, BCOM306 E-Commerce, BCOM311 Investment Management, BCOM313 Financial Markets and Institutions, BCOM315 Sales and Distribution Management, BCOM317 Advertising and Brand Management, BCOM318 Services Marketing, BCOM319 Indian Relations and Labour Laws, BCOM320 International Business Management, BCOM322 Compensation Management, Behavioral Finance, Business Intelligence And Applications, BUSINESS MARKETING, BUSINESS POLICY & STRATEGY, Business Research, CHINA MBA NOTES, COMPENSATIONAL MANAGEMENT, CORPORATE TAX PLANNING, DATABASE MANAGEMENT, DECISION SCIENCE MBA NOTES, DIGITAL MARKETING BBA NOTES, E-Business, ELECTION DATE, ELECTION RESULT, ENTERPRISE SYSTEMS, EUROPE MBA NOTES, FINANCE MANAGEMENT NOTES, FINANCIAL DERIVATIVES, Financial Management, FLIPKART, FMCF AKTU MBA NOTES, GGSIPU BBA NOTES, GGSIPU MBA NOTES, HUMAN RESOURCE, INDIA, INDIA MBA NOTES, INFORMATION SYSTEMS MANAGEMENT, INTERNATIONAL BUSINESS ENVIRONMENT, INTERNATIONAL FINANCIAL MANAGEMENT, INTERNATIONAL MARKETING, INTERNET MARKETING, JIO PACK, JIO PHONE, KMB301 Strategic Management, KMBFM01 Investment Analysis & Portfolio Management, KMBFM02 Tax Planning & Management, KMBFM03 Financial Market & Services, KMBHR01 Talent Management, KMBHR02 Performance and Reward Management, KMBHR03 Employee Relations and Labor Laws, KMBIB01 International Marketing, KMBIB02 International Logistics, KMBIB03 Export Import Documentation, KMBIT01 Enterprise Resource Planning, KMBIT02 Web Technology & E-Commerce, KMBIT03 Cloud Computing for Business, KMBMK01 Sales & Retail Management, KMBMK02 Consumer Behavior & Marketing Communications, KMBMK03 Digital & Social Media Marketing, KMBOM02 Operations Planning & Control, KMBOM03 Quality Toolkit for Managers, KMBOP01 Supply Chain & Logistics Management, LABOR LAWS, MANAGEMENT OF INTERNATIONAL BUSINESS, MANAGERIAL ECONOMICS, marketing notes, MDU BBA NOTES, MDU MBA NOTES, MTIC, NARENDRA MODI, NEGOTIATION & CONFLICT MANAGEMENT AKTU MBA NOTES, Organizational Development, PERFORMANCE MANAGEMENT, PRESIDENT, PRIME MINISTER, QTM AKTU MBA, RAHUL GANDHI, RESEARCH METHODOLOGY BBA MBA NOTES, RETAIL MANAGEMENT, RMB401 Corporate Governance Values and Ethics AKTU, RMB402 Entrepreneurship Development, RMBIB04 Trading Blocks & Foreign Trade Frame Work, RMBIB05 Cross Cultural Management, RMBIT04 Database Management System, RMBIT05 System Analysis & Design, RMBMK04 Marketing of Services, RMBMK05 Integrated Marketing Communication MBA NOTES, RMBOP04 World Class Manufacturing and Maintenance Management, RMBOP05 Contract Project Management, SECURITY ANALYSIS AND INVESTMENT MANAGEMENT, SHRM, SOFTWARE PROJECT MANAGEMENT, TEAM BUILDING, TRAINING & DEVELOPMENT, USA MBA NOTES

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