Balance or Debt Method
This method is a combination of time wage and piece wage methods. In this method, a worker is paid a fixed wage based on the …
Read MBA, BBA, B.COM Notes
This method is a combination of time wage and piece wage methods. In this method, a worker is paid a fixed wage based on the …
Machine hour rate method is one of the methods of absorption of factory overheads into production. In industries like chemicals, engineering, steel and other heavy …
The industries in which process costs may be used are many. In fact a process costing system can usually be devised in all industries except …
Process Losses and Gains: It is usual that a certain amount of material introduced into the processes are lost, scrapped or wasted. There are many …
Marketing refers to the process through which businesses and organizations promote themselves and their products by communication with potential customers. Marketing includes all types of …
Traditional concept of marketing According to this concept, marketing consists of those activities which are concerned with the transfer of ownership of goods from producers …
Marketing Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; …
The Marketing Environment includes the internal factors (employees, customers, shareholders, retailers & distributors, etc.) and the External factors (political, legal, social, technological, economic) that surround …
Consumer behavior is the study of how individual customers, groups or organizations select, buy, use, and dispose ideas, goods, and services to satisfy their needs …
Scope of consumer behavior Consumer behavior and marketing Management Effective business managers realise the importance of marketing to the success of their firm. A sound …