Customer Relationship Management
Business people started using the term Customer Relationship Management (CRM) since the early 1990s when the concept of business started to change from being transactional to relational. CRM directly contributes […]
Retail Information System, Customer service
An important element of the supply chain is the retail. Retail is the place where the products and goods are sold to the end users. Retailer purchases goods and products […]
Franchising Decisions
A contractual agreement between a franchisor (a manufacturer, wholesaler, or service sponsor) and a retail franchise, allowing the franchisee to conduct a certain form of business under an establishment name […]
Retail Location
Silicon valley is a mindset; not a location. − Reid Hoffman (Co-Founder, LinkedIn) Before visiting a mall or a shop, the first question that arises in consumers’ mind is, “How […]
Retail Market Strategy, Financial Strategy
It is a plan designed by a retail organization on how the business intends to offer its products and services to the customers. There can be various strategies such as […]
Need for Balanced Scorecard
The balance scorecard is used as a strategic planning and a management technique. This is widely used in many organizations, regardless of their scale, to align the organization’s performance to […]
Strategy Evaluation
Strategy Evaluation is as significant as strategy formulation because it throws light on the efficiency and effectiveness of the comprehensive plans in achieving the desired results. The managers can also […]
Vertical Integration
Specifically, vertical integration occurs when a company assumes control over several production or distribution steps involved in the creation of its product or service. Vertical integration can be carried out […]
Creating Corporate Value and the Issue of Relatedness
Creating Corporate Value Leadership brainstorming Refinement Team brainstorming Collation and refinement Feedback cycle Adoption Let me take you through the process, step by step. Leadership Brainstorming Firstly, the directors were […]
