KMB107/KMBN107 Business Communication

AKTU MBA NOTES

  UNIT 1 Introduction: {Book Link}  
1 Role of Communication VIEW
2 Defining and Classifying Communication VIEW
3 Purpose of Communication VIEW
4 Process of Communication VIEW
5 Characteristics of Successful Communication VIEW
6 Importance of Communication in Management VIEW
7 Communication Structure of Organization VIEW
8 Communication in crisis VIEW
9 Barriers to Communication VIEW
  UNIT 2 {Book Link}  
1 Oral Communication: What is Oral Communication VIEW
2 Principles of Successful oral Communication VIEW
3 What is Conversation Control VIEW
4 Reflection and Empathy: Two Sides of effective oral Communication VIEW
5 Effective Listening: Non Verbal Communication VIEW
6 Written Communication: Purpose and Clarity VIEW
7 Principles of effective Writing VIEW
8 Approaches the Writing Process Systematically VIEW
9 The 3X3 writing process for Business Communication: Pre Writing – Writing – Revising VIEW
10 Specific writing Features: Coherence VIEW
11 Electronic Writing Process VIEW
  UNIT 3 Business Letters and Reports {Book Link}  
1 Introduction to Business Letters: Positive and Negative Messages VIEW
2 Writing Routine and Persuasive Letters VIEW
3 Writing Memos VIEW
4 What is a Report Purpose VIEW
5 Kinds and Objectives of Report writing VIEW
6 Presentation Skills: What is a Presentation elements of presentation designing a Presentation VIEW
7 Advanced Visual Support for Business Presentation Types of Visual Aid VIEW
  UNIT 4 {Book Link}  
1 Employment communication: Introduction VIEW
2 Writing CVs VIEW
3 Group Discussions VIEW
4 Interview Skills VIEW
5 Impact of Technological Advancement on Business Communication networks: VIEW
6 Intranet, Internet, E-mails VIEW
7 SMS, Teleconferencing, Video Conferencing VIEW
  UNIT 5 {Book Link}  
1 Group communication: Meetings, Planning Meetings, Objectives, Participants, Timing, Venue of meetings, Leading meetings VIEW
2 Media Management: The Press release Press Conference, Media Interviews, Seminars VIEW
3 Workshop, Conferences VIEW
4 Business etiquettes VIEW

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