Negotiating Strategies with International Customers
by It is not so much that speaking only English is a disadvantage in international business. Instead it’s more than being bilingual is a huge advantage. …
Tag: INTERNATIONAL MARKETING NOTES
Importance of Trade Blocks for International Marketing
Advantages Increased foreign direct investment: An increase in foreign direct investment may result from the creation of trade blocs. This can benefit the economies of …
International Promotion Mix
PROMOTION Promotion plays a vital role in providing information of the product to the foreign customers. It also creates the desirability of the product among …
Distribution Channel Strategies: International Distribution Channels, Their roles and functions
Distribution plays an important role in the implementation of the international marketing programme as it enable the products and services to reach the ultimate customer. …