Employee referral has become one of the favorite and most productive methods for finding talent. Employee referral program is your best bet for improving the most important hiring metrics such as time and cost per hire, quality of hire and employee retention.
Employee referral is an internal method for finding job candidates.
By definition, employee referral is a structured program that companies and organizations use to find talented people by asking their existing employees to recommend candidates from their existing networks.
In return, companies offer their employees different types of employee referral rewards.
Importance of Employee Referral
The way we recruit has changed. Compared to just a few years ago, candidates now have far more power during the job search.
According to research and every recruiter and HR professional everyday work experience, the current job market is 90% candidate driven. That means you don’t pick talent anymore. Talent picks you.
Consequently, finding and hiring ideal job candidates, especially those with in-demand skills, has become an extremely hard, expensive and time-consuming.
Trying to solve that problem, many modern recruiters have started involving their existing employees in the process of recruiting and hiring. Employee referral programs have soon become one of the favorite and most productive methods for finding talent.
What are the benefits of Employee Referral?
- Employee Referral improves quality of hire
Your current employees have a hands-on experience with your company culture, mission and vision which means they can easily recommend candidates who make the best cultural fit for your company.
Also, it is a great (and sometimes the only) way to approach passive candidates. Since your best job candidates are passive job seekers, reaching them can make a world of difference for the quality of hire.
- Employee Referral increases employee retention rate
Employee retention is highly related to the quality of hire. The better the quality of hire, the better employee retention. It’s crucial to hire the best talent that makes a perfect fit because it is more likely that they will stay longer with your company.
If you hire someone who is not a good fit, they will leave sooner. Candidates that come from other sources such as job boards, don’t know about you as an employee as much as candidates who talk to your current employees.
3. Employee Referral reduces time and cost to hire
Getting referrals from your employees means you get quality candidates’ contacts straight to your inbox and simply ask them to an interview. Omitting sourcing and screening of applicants saves you a lot of precious time.
Since time to hire is shorter, cost to hire also drops. You need less human hours to fill a position, and this automatically makes your hiring strategy more productive and efficient.
4. Employee Referral strengthens your employer brand
When you employee wants to recommend someone for an open position, they talk to those candidates first.
Since job seekers trust much more employees’ words than CEOs’ or words coming from corporate brands, this is a great way for building up your company’s employer branding strategy and talent pool for future job openings.