
| UNIT 1 Basic Concepts and Principles: {Book link} | ||
| 1 | Definition and Nature of Economics | VIEW |
| 2 | Scope of Economics | VIEW |
| 3 | Micro Economics and Macro Economics | VIEW |
| 4 | Managerial Economics and its Relevance in Business Decisions | VIEW |
| 5 | Fundamental Principles of Managerial Economics: Incremental Principle, Marginal Principle, Opportunity Cost Principle, Discounting Principle, Concept of Time Per | VIEW |
| 6 | Utility Analysis | VIEW |
| 7 | Cardinal Utility and Ordinal Utility | VIEW |
| UNIT 2 Demand And Supply Analysis: {Book link} | ||
| 1 | Theory of Demand | VIEW |
| 2 | Types of Demand | VIEW |
| 3 | Determinants of Demand | VIEW |
| 4 | Demand Function | VIEW |
| 5 | Demand Schedule | VIEW |
| 6 | Demand Curve | VIEW |
| 7 | Law of Demand | VIEW |
| 8 | Expectation to the Law of Demand | VIEW |
| 9 | Shift in Demand Curve | VIEW |
| 10 | Elasticity of Demand and its Measurement: Price Elasticity, Income Elasticity, Arc Elasticity, Cross Elasticity of Demand, Advertising Elasticity of Demand | VIEW |
| 11 | Uses of Elasticity of Demand for Managerial Decision Making | VIEW |
| 12 | Demand Forecasting: Significance and Methods | VIEW |
| 13 | Supply Analysis, Law of Supply | VIEW |
| 14 | Supply Elasticity | VIEW |
| 15 | Price of a Product under Demand and Supply Forces | VIEW |
| UNIT 3 Production and Cost Analysis: {Book link} | ||
| 1 | Product concepts and Analysis | VIEW |
| 2 | Production Function and It’s Types | VIEW |
| 3 | Laws of Production | VIEW |
| 4 | Laws of Diminishing Returns | VIEW |
| 5 | Laws of Returns to Scale | VIEW |
| 6 | Cost Concept and Analysis: Costs, Types of costs | VIEW |
| 7 | Cost output Relationship in the short-run | VIEW |
| 8 | Cost output Relationship in the Long-run | VIEW |
| 9 | Estimation of Revenue | VIEW |
| 10 | Average Revenue | VIEW |
| 11 | Marginal Revenue | VIEW |
| UNIT 4 Market Structures: {Book link} | ||
| 1 | Perfect and Imperfect Market Structures | VIEW |
| 2 | Perfect Competition, Features, Determination of Price under Perfect Competition | VIEW |
| 3 | Monopoly, Features, Pricing under Monopoly | VIEW |
| 4 | Price Discrimination | VIEW |
| 5 | Monopolistic: Features, Pricing under Monopolistic Competition | VIEW |
| 6 | Production Differentiation | VIEW |
| 7 | Oligopoly: Features | VIEW |
| 8 | Kinked Demand Curve | VIEW |
| 9 | Cartels | VIEW |
| 10 | Price Leadership | VIEW |
| UNIT 5 {Book link} | ||
| 1 | National Income | VIEW |
| 2 | Various Methods of Measurement of National Income | VIEW |
| 3 | Circular flows in 2 Sector, 3 Sector, 4 Sector economics | VIEW |
| 4 | Inflation: Types and Causes | VIEW |
| 5 | Business Cycle and its Phases | VIEW |
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