Online Marketing Mix
by The online marketing Mix is essentially the same as the marketing mix. It is simply the adaptation of price, place, product and promotion to the …
Category: Management Notes
Management Notes of Various Universities across india
E–Marketing
E-Marketing (Electronic Marketing) are also known as Internet Marketing, Web Marketing, Digital Marketing, or Online Marketing. E-marketing is the process of marketing a product or …
Marketing Strategies For The Digital World
Many years ago, developing effective marketing strategies was a much simpler task than it is today. With only a small number of television channels, radio …
The Modern Digital Consumer And New Consumer’s Digital Journey
We all know that today’s consumer is more connected than ever before. But it’s still staggering when you think about it: This one, single device …
The New Digital World- Trends That Are Driving Shifts From Traditional Marketing Practices To Digital Marketing Practices
Digital Marketing Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, …
Expatriate’s Compensation Package
Major objectives on which most of the expatriate compensation plans are designed are mentioned below: The whole area of international compensation presents some tricky problems. On the …
International Compensation
Designing and developing a better compensation package for HR professionals for the international assignments requires knowledge of taxation, employment laws, and foreign currency fluctuation by …
VRS: Approaches to deal with the workforce Redundancy
Voluntary Retirement Scheme (VRS) is the most common method which is used by organizations to reduce excess manpower. It helps the employer not only to …
Tax Efficient Compensation Package
It is generally observed that in the first quarter of a new financial year (FY) many employers decide the salary of their employees for the …
Tax implication of Employee Compensation Package to the Employer
In today’s changing times, when employees are critical to the growth of an organization, a large number of companies offer stock options to different levels …
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