Introduction and Evolution of Data Mining, Goals of Data Mining, Myths about Data Mining, The Data Mining Process, Business Relevance

Introduction and Evolution of Data Mining, Goals of Data Mining, Myths about Data Mining, The Data Mining Process, Business Relevance

Artificial intelligence in e-business

Artificial intelligence in e-business

CRM in E-Commerce, Uses, Strategies, Challenges

CRM in E-Commerce, Uses, Strategies, Challenges

Integration of CRM Systems in Service Operations

Integration of CRM Systems in Service Operations

Capstone Project: Presenting a New business idea or Redesigned Service

Capstone Project: Presenting a New business idea or Redesigned Service

Advanced Prototyping Methods

Advanced Prototyping methods

Business model Generation using Design Principles

Business model Generation using Design Principles

Intellectual Property and Patents in Business

Intellectual Property and Patents in Business

Design thinking as a tool for Entrepreneurship

Design thinking as a tool for Entrepreneurship

Practical project: Redesigning a Product or Service for Sustainability

Practical project: Redesigning a Product or Service for Sustainability

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