Service Marketing, Features, Methods

Service Marketing, Features, Methods

Branding, Branding Decisions, Functions, Types, Advantages, Disadvantages

Branding, Branding Decisions, Functions, Types

New Product Development, Concepts, Needs, Classifications, Evaluations and Stages

New Product Development, Concepts, Needs, Classifications, Evaluations and Stages

Market Targeting Concept, Process, Advantages and Disadvantages and Criteria

Market Targeting Concept, Process, Advantages and Disadvantages and Criteria

Marketing Mix Modelling; Variables and techniques

Marketing Mix Modeling (MMM) is a statistical approach used in market research and customer analytics to quantify the impact of marketing efforts on sales and …

Materials Handling and Packaging

Materials handling and packaging play a critical role in the efficient and effective operation of any supply chain. The purpose of materials handling is to …

Importance of Social Media Marketing

Social media’s power is commendable as you get to reach a large number of people within seconds of posting an ad, helping you reduce your …

Rural Market Strategies on Product, Price, Promotion and Distribution

Rural Market Strategies on product, Price, Promotion and Distribution

Place of advertising in Marketing Mix.

The best marketing meetings are usually those in which a suggestion prompts someone to finish the thought with an unexpected spin. And then someone else …

Requirement of Good Packaging

Packaging refers to the technology and design used to enclose or protect products for distribution, storage, sale, and use. It serves multiple functions, including safeguarding …

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