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UNIT 1 |
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1 |
Business Research – Meaning, Types, Managerial Value of Business Research |
VIEW |
2 |
Theory and Research – Components |
VIEW |
3 |
Research Concepts |
VIEW |
4 |
Research Constructs |
VIEW |
5 |
Variables |
VIEW |
6 |
Proposition and hypothesis |
VIEW |
7 |
Deductive and Inductive Theory |
VIEW |
8 |
Nature and Process and importance of Problem definition |
VIEW |
9 |
Purpose and Types of Research Proposal, Ingredients of Research Proposal |
VIEW |
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UNIT 2 |
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1 |
Research Design – Meaning, Classification, elements and methods |
VIEW |
2 |
Categories of Exploratory Research |
VIEW |
3 |
Basic issues in Experimental Design |
VIEW |
4 |
Classification of Experimental Design |
VIEW |
5 |
Concept and Their Measurement |
VIEW |
6 |
Measurement Scale |
VIEW |
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UNIT 3 |
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1 |
Sample Design and Sampling Procedure |
VIEW |
2 |
Determination of Sample Size |
VIEW |
3 |
Research Methods of Collecting Primary Data |
VIEW |
4 |
Issues in construction of questionnaire |
VIEW |
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UNIT 4 |
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1 |
Statistical Techniques of Data Analysis |
VIEW |
2 |
Nature and Types of Descriptive Analysis |
VIEW |
3 |
Uni-Variate and Bi-Variate Tests of Statistical Significance |
VIEW |
4 |
Meaning and Types of Research Report |
VIEW |
5 |
Ingredients of Research Report |
VIEW |
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