| UNIT 1 | ||
| 1 | Nature and Scope of Managerial Economics | VIEW |
| 2 | Managerial Economics Relationship with Other Subjects | VIEW |
| 3 | Fundamental Economic Tools | VIEW |
| UNIT 2 | ||
| 1 | Demand Analysis: Concept and importance of Demand | VIEW |
| 2 | Determinants of Demand | VIEW |
| 3 | Income & Substitution Effects | VIEW |
| 4 | Various Elasticities of Demand: Price Elasticity | VIEW |
| > | Income Elasticity of Demand | VIEW |
| > | Cross Elasticity of Demand | VIEW |
| > | Advertising Elasticity of Demand | VIEW |
| 5 | Using Elasticities in Managerial Decisions | VIEW |
| 6 | Revenue Concepts | VIEW |
| 7 | Relevance of Demand Forecasting and Methods of Demand Forecasting | VIEW |
| UNIT 3 | ||
| 1 | Cost Concept: Various Cost Concepts and Classification | VIEW |
| 2 | Cost Output Relationship in Short Run & Long Run Cost Curves | VIEW |
| 3 | Economics and Diseconomies of Scale | VIEW |
| 4 | Cost Control and Cost Reduction | VIEW |
| 5 | Indifferent Curves | VIEW |
| UNIT 4 | ||
| 1 | Pricing Methods | VIEW |
| 2 | Price and Output Decisions under different Market: Perfect Competition, Monopoly and Monopolistic Competition, Oligopoly | VIEW |
| UNIT 5 | ||
| 1 | Profit Management & Inflation: Profit, Functions of Profit | VIEW |
| 2 | Profit Maximization | VIEW |
| 3 | Break Even Analysis | VIEW |
| 4 | Elementary Idea of Inflation | VIEW |
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