| Unit 1 | |
| Definition and Concept of Entrepreneurship, Entrepreneur Characteristics, Classification of Entrepreneurs | VIEW |
| Role of Entrepreneurship in Economic Development | VIEW |
| Start-ups | VIEW |
| Family Business, Characteristics | VIEW |
| Cases of Family Business like Murugappa, Dabur, Wadia, Godrej, Kirloskar etc. | VIEW |
| Unit 2 | |
| Evaluating Business Opportunity | VIEW |
| Sources of Business Ideas | VIEW |
| Opportunity Recognition | VIEW |
| Guesstimating the Market Potential of a Business Idea | VIEW |
| Feasibility Analysis of the Idea | VIEW |
| Industry Analysis | VIEW |
| Competition Analysis | VIEW |
| Environment Analysis | VIEW |
| Unit 3 | |
| Building Blocks of Starting Ventures | VIEW |
| Low-cost Marketing using Digital Technologies | VIEW |
| Team Building from Scratch | VIEW |
| Venture Funding | VIEW |
| Establishing the Value-chain | VIEW |
| Managing Business Operations | VIEW |
| Legal aspects like IPR and Compliances | VIEW |
| Unit 4 | |
| Start-up Ecosystem | VIEW |
| Know the Components of the Start-up Ecosystem including: | |
| Incubators | VIEW |
| Accelerators | VIEW |
| Venture Capital Funds | VIEW |
| Angel Investors | VIEW |
| Know Various Govt. Schemes like Start-up India, Digital India, MSME etc. Sources of Venture Funding available in India | VIEW |
| Source of Technology | VIEW |
| Intellectual Property Management | VIEW |
