KMBIT02 Web Technology & E-Commerce
UNIT 1 Growth and Potential of Internet | ||
1 | History of Web and Internet, Milestones and Latest Trends | VIEW |
2 | Values of Internet for Business | VIEW |
Website Planning: | ||
3 | Strategies and Approaches | VIEW |
4 | Adding website Profiles, Demographic, Visitors, Traffic Sources | VIEW |
5 | Content, Setting Goals and Custom | VIEW |
6 | Sitemap, Diagnostics for errors | VIEW |
Web Protocols and Technologies: | ||
7 | WWW, FTP, HTTP | VIEW |
8 | Search Engine | VIEW |
9 | Social Networking and Analytics | VIEW |
UNIT 2 Web Commerce | ||
1 | Definitions, Scope and Significance of Web Commerce | VIEW |
2 | Emerging trends in web commerce | VIEW |
Web Commerce Business Models | ||
3 | Business to Consumer (B2C) | VIEW |
4 | Business to Business (B2B) | VIEW |
5 | Consumer to Consumer (C2C) | VIEW |
6 | Peer to Peer Business Model | VIEW |
7 | m-Commerce Business Model | VIEW |
8 | E-Governance (G2C, G2B, G2G) | VIEW |
UNIT 3 e-Marketing and Trade | ||
1 | Understanding internet Audience and Online Consumer Behavior | VIEW |
2 | Internet Marketing Technologies | VIEW |
3 | e-Retailing | VIEW |
4 | Online Market Research | VIEW |
5 | Online Marketing Communications | VIEW |
6 | Online Advertising | VIEW |
7 | Online Branding Strategies | VIEW |
8 | Online Pricing Strategies | VIEW |
9 | e-Customer Relationship Management: Characteristics an Technologies | VIEW |
10 | e-CRM Strategies | VIEW |
UNIT 4 Online Payment System | ||
1 | Online Banking: Advantages and Limitations | VIEW |
2 | Mobile Banking | VIEW |
3 | Concept of Digital Cash | VIEW |
4 | Plastic Money: Debit and Credit Cards | VIEW |
Security Aspects of Electronic Payment Systems: | ||
5 | Security threats in Online System | VIEW |
6 | Security threats in Online Environment | VIEW |
7 | Elements of Good E-Commerce Security | VIEW |
8 | E-Commerce Security Plan | VIEW |
UNIT 5 Web Page Designing | ||
1 | Introduction to HTML and CSS | VIEW |
2 | Software for Webpage Development | VIEW |
3 | Technologies for using images, Audio and Video in webpage | VIEW |
4 | Implementing Tables, Frames and Form Elements | VIEW |
5 | Website Publishing: | VIEW |
6 | Domain Registration, Hosting a Website, Maintenance & Updation | VIEW |
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