Resistance to innovation
by Consumers in industrialized nations are pro-innovation. They believe that technology, if properly harnessed, can benefit them. First, an innovation may create a high degree of …
Tag: JIO PHONE
Consumer behaviour; interdisciplinary approach
Economic Demand, Supply, Income, Purchasing Power Psychology Needs, Motivation, Personality, Perception, Attitudes, Learning Sociology Society, Social Class, Power, Esteem, Status Socio Psychology Group Behaviour, Group …
Consumer Involvement
The involvement theory is based on the concept that there are low and high involvement consumers and there are high and low involvement purchases. According …
Diversity of Consumer Behaviour
Consumer: A person or individual who uses Goods or Services Behaviour: The way a person behaves toward other people or things. Consumer Market: “All the …
Elementary Knowledge of Mudra Loan
Micro Units Development and Refinance Agency (which is MUDRA full form) Loan scheme under Pradhan Mantri Mudra Yojana (PMMY) is an initiative by Government of …
Elementary Knowledge of Stand-up India
The Stand up India scheme aims at promoting entrepreneurship among women and scheduled castes and tribes. The scheme is anchored by Department of Financial Services …
Schemes of Union Government and it’s initiative on ATMANIRBHAR Bharat and Vocal for LOCAL
Atmanirbhar Bharat, which translates to ‘self-reliant India’ or ‘self-sufficient India’, is a term used by the Prime Minister of India Narendra Modi in relation to …
Social benefits and incentives for small industry in India
Benefits of SSI To create more employment opportunities. To help develop the rural and less developed regions of the economy. To reduce regional imbalances. To …
Role and functions of measure support institutions such as SIB, CSIO, SSDO, SISIs etc.
SIB Small Scale Industries Board: It was established in 1954 to provide effective coordination and inter- institutional linkages for the benefit of small-scale sector. It …
Payment Through Net Banking
Online banking, also known as internet banking or web banking, is an electronic payment system that enables customers of a bank or other financial institution …