| Unit 1 [Book] | |
| Definition, Scope and Importance of Retailing | VIEW |
| Global and Indian Retail Scenario | VIEW |
| Retailers Types | VIEW |
| Retail Formats | VIEW |
| Theories of Retail Development | VIEW |
| Multichannel Retailing | VIEW |
| Omni Channel Retailing | VIEW |
| Information Gathering in Retailing | VIEW |
| Unit 2 Retail Strategy [Book] | |
| Retail Market Strategy, Financial Strategy | VIEW |
| Retail Location and Site Decisions | VIEW |
| Franchising Decisions | VIEW |
| Retail Information System | VIEW |
| Customer Relationship Management | VIEW |
| GAPs Model in Retail | VIEW |
| Unit 3 [Book] | |
| Merchandise Management | VIEW |
| Merchandise Planning | VIEW |
| Merchandise Buying | VIEW |
| Retail Pricing | VIEW |
| Retail Communication Mix. | VIEW |
| Assortment Plan | VIEW |
| Retail Promotion Mix. | VIEW |
| Unit 4 Store Design and Management [Book] | |
| Store layout, Design and Visual Merchandising, Atmospherics | VIEW |
| Visual Merchandising | VIEW |
| Store Management and Responsibilities of a Store Manager | VIEW |
| Inventory Shrinkage | VIEW |
| Retail Customer Services | VIEW |
| Legal and Ethical issues in Retailing | VIEW |