| Unit 1 | |
| Meaning and Importance of Sales | VIEW |
| Role of Sales in Business Organizations | VIEW |
| Relationship Between Marketing and Sales | VIEW |
| Customer Value | VIEW |
| Customer Satisfaction | VIEW |
| Personal Selling and its Importance | VIEW |
| Types of Sales Jobs | VIEW |
| Introduction to Marketing Channels: Producers, Wholesalers, Retailers, And Consumers | VIEW |
| Distribution Systems in India | VIEW |
| Unit 2 | |
| Business Communication Fundamentals | VIEW |
| Verbal Communication | VIEW |
| Non-Verbal Communication | VIEW |
| Listening Skills | VIEW |
| Customer Interaction and Relationship Building | VIEW |
| Handling Customer Queries and Complaints | VIEW |
| Professional Etiquette | VIEW |
| Teamwork | VIEW |
| Interpersonal Skills | VIEW |
| Customer Relationship Management (CRM) | VIEW |
| Unit 3 | |
| Selling Process, Understanding Customer Needs, Stages of the Selling Process | VIEW |
| Ethical issues in Selling | VIEW |
| Role of Technology in Sales Activities | VIEW |
| Unit 4 | |
| Concept and Functions of Retailing | VIEW |
| Types of Retail Formats | VIEW |
| Wholesaling and its Role | VIEW |
| Distribution Channels, Channel Functions | VIEW |
| Channel Members | VIEW |
| Intermediaries | VIEW |
| Inventory Basics | VIEW |
| Introduction to Supply Chains | VIEW |
| Distribution Challenges in Urban and Rural Markets | VIEW |
| Unit 5 | |
| Introduction to Logistics | VIEW |
| Supply Chain Management | VIEW |
| Transportation Basics | VIEW |
| Warehousing Basics | VIEW |
| Order Processing | VIEW |
| E-Commerce | VIEW |
| Online Retailing | VIEW |
| Digital Marketplaces | VIEW |
| Omnichannel Retailing | VIEW |
| Social Commerce | VIEW |
| Sustainability in Distribution | VIEW |
| Future Trends in Sales and Distribution Management | VIEW |
