| UNIT 1 Nature of Strategic Management [Book Link] | ||
| 1 | Concept Of Strategy | VIEW |
| 2 | Vision, Mission, Goals and Objectives | VIEW |
| 3 | External Environment Analysis | VIEW |
| 4 | Analyzing Companies Resource in Competitive Position | VIEW |
| 5 | Mintzberg’s 5P’s of Strategy | VIEW |
| 6 | Strategic Management Process, Corporate Governance | VIEW |
| UNIT 2 Strategy Formulation [Book Link] | ||
| 1 | External Environment Analysis | VIEW |
| 2 | Analyzing companies resource in Competitive Position | VIEW |
| 3 | Concept of stretch, Leverage and Fit | VIEW |
| 4 | Strategic Analysis and Choice | VIEW |
| 5 | Porter’s five forces Model | VIEW |
| 6 | Concept of Value Chain | VIEW |
| 7 | Grand Strategies | VIEW |
| 8 | Porter’s Generic Strategies | VIEW |
| 9 | Strategies for Competing in Global Markets | VIEW |
| UNIT 3 Corporate Level Strategy [Book Link] | ||
| 1 | Diversification Strategies | VIEW |
| 2 | Creating Corporate Value and the Issue of Relatedness | VIEW |
| 3 | Vertical Integration | VIEW |
| 4 | Coordinating the Value Chain | VIEW |
| 5 | The growth of the Firm: Internal Development | VIEW |
| 6 | Merger & Acquisition and Strategic Alliances Restructuring Strategies | VIEW |
| UNIT 4 Strategy Implementation and Evaluation [Book Link] | ||
| 1 | Structural Considerations and Organizational Design | VIEW |
| 2 | Leadership and Corporate Culture | VIEW |
| 3 | Strategy Evaluation | VIEW |
| 4 | Importance and Nature of Strategic Evaluation | VIEW |
| 5 | Strategic and Operational Control | VIEW |
| 6 | Need for Balanced Scorecard | VIEW |
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